Jazwares Star Wars Squishmallows Plush Figure Grogu 25 cm
Hello, we're the Squishmallows! These supersoft, collectible plush toys make perfect cuddle companions for kids of all ages. Each Squishmallows has its own style and personality, encouraging fun and imaginative play. Once you've had your first huggable Squishmallows friend, you'll quickly understand why the snuggle is real!
Debuting in 2017, the iconic Squishmallows brand features collectible plush with lovable personalities, a whimsical design, and ultrasoft feel. In more than 55 countries, the strong brand equity and popularity have resulted in multiple line extensions and cross-category collaborations. In 2022, NPD named Squishmallows #1 Best Selling Toy, and the Toy Association honored the brand with seven Toy of the Year (TOTY) Awards. Squishmallows has also launched fan-first experiences, including a Squish Tour and Squishmallows Human Claw Machine activation at VidCon 2022. The brand’s ongoing expansion and passionate fan base will continue to make Squishmallows a collectible phenomenon and evergreen lifestyle property. Follow the Squishmallows Squad on their global adventures and use #SquishmallowsSquad for a chance to be featured!